New In

We are excited to announce that, from Monday 5th February, Sweet Squared will be the new home of Footlogix, Artistic, Famous Names, Belava and Footsie. This move is the result...

Introducing the New Gel On Xtensions Adhesive - Now in a Mess-Free Jar! We are thrilled to announce the launch of Gel On Xtensions Adhesive in a jar! We understand...

Louella Belle is excited to announce the launch of the new Artistic Nail Design, Holiday 2023 collection: Dripping In Diamonds. This collection, inspired by the flashy opulence of the Holiday...

A New Brand EVERYONE Needs! The solution for all nail and beauty professionals. An essential for your set-up, and perfect for retailing. Introducing Puromist, the ultimate cleansing and protection product for...

Louella Belle is excited to announce the launch of the new Artistic Nail Design, Fall 2023 collection: Away We Go. This collection, inspired by the thrill of travel and adventure...

Louella Belle are excited to announce Artistic Flash Glitters that are bound to add a sprinkle of magic to your clients manicures! POINT, CLICK, FLASH! Get ready to captivate attention...

Artistic Nail Design is ready to take your art to the next level with the launch of the brand new Art Paints! The Artistic Art Paints are totally opaque with...

Artistic Nail Design have been working tirelessly to perfect the formulation of your new ride-or-die builder essentials! Meet our DREAM TEAM… Artistic Brush-On Builder Designed to build and lengthen, this...

We understand that nothing is more important than the tools of our craft and nothing is more challenging than product inconsistencies. Our first priority is the safety and quality of...

Louella Belle is excited to announce the launch of the new Artistic Nail Design, Spring 2023 collection: My Choice. The My Choice collection taps into the creativity of the Artistic...

The Totally Tinseled colour range is a well-crafted balance of bright holiday head-turners grounded with muted neutrals. This collection is filled to the brim with seasonal excitement and topped off...

Did you know you can do WATERLESS Footlogix Pedicures? Why Waterless? 1. Speedy Save time and money with this efficient process! 2. No Mess Minimal clean up, no water needed...

Are you thirsty for new summer shades? Introducing the Sippin' Pretty 2022 Summer Collection from Artistic Nail Design! Sippin’ Pretty is all about the bright hues, popping tones, and of...

This time of the year is when we celebrate all the mum's of the world, from older generations down to new mum's to be. And what better way to show...

We have created three Evolve facial kits containing all the products required to offer clients a transformational ritual facial.  Each kit consists of Evolve products that are designed to focus...

Spring is in the air and the Gelish and Morgan Taylor Full Bloom Spring 2022 Collection is here to welcome it! A selection of shades that celebrate all the fresh...

Did you know to support the Evolve products you can purchase from Louella Belle, there are three uniquely designed rituals that can offer clients a relaxing massage. Ritual 1 Purify...

Artistic Nail Design is thrilled to introduce the Made To Be Mystical collection for Spring 2022. The Made To Be Mystical colour range features six new trend transcending shades. This range is...