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5 SALON MUST HAVES   1 - BUILD A WEBSITE IF YOU HAVEN'T ALREADY - Having a website means having more online presence, where your customers can find you anytime...

MAGNETIC MEGAHOLD Introducing the brand NEW Magnetic MEGAHOLD lash range - Magnetic lashes reinvented! Designed for a comfortable fit and an undetectable natural look with powerful end-to-end magnetic coverage to...

With sustainable beauty becoming the new standard, Ardell are proud to introduce... ECO Lashes! Both the lashes and their packaging have been consciously crafted with go-green goals in mind! The...

Introducing NEW Ardell Light As Air lashes! Being 50% lighter than normal lashes, Light As Air lashes have the multi-dimensional lash volume making them the softest and most lightweight lashes...

Meet Evolve… Evolve launched in 2009, inspired by healthy living and the belief that companies should do good as well as doing well. Evolve is designed to make it easy...

HABIA ENDORSED COURSES - AVAILABLE NOW! Did you know that we now offer Habia endorsed courses on the Louella Belle Training Academy?! What does this mean? Habia is recognised by...

INSTANT CHROME NAILS ARE EASIER THAN EVER WITH ARTISTIC CHROME PENS!   Artistic Chrome Pens and new Chrome Gloss Coat work together like magic!   The Chrome Pens are packaged...

Introducing Lisa & Lou! Through our decades of experience working in the professional beauty industry and witnessing the strength of relationships forged between Therapists and their clients, we wanted to...

Artistic Nail Design is excited to introduce The Big Bang collection for Holiday Winter 2021. The Big Bang range features six Holiday and Winter shades done the Artistic way! This...

PersoNAILity was started by celebrity beauty therapist, Jenni Draper and her salon team. During the COVID-19 pandemic when salons were closed, with plenty of time on their hands, they decided...

ARTISTIC INTRODUCES A BRAND NEW 3-IN-1 DIP TREATMENT!   BASE + TOP + STRENGTH     Perfect Dip's new 3-in-1 Base + Top + Strength is ideal for those looking...

Morgan Taylor are excited to introduce the Fall 2021 collection No Boundaries. This gorgeous colour collection features six new seasonally themed crème shades. The No Boundaries colour range is rich...

The Breakout Beauty collection was created to embody the fearless energy of the Artistic colour maven. This six-colour collection features a range of shades from subtle to smokey that are...

In the month of October we stand together with Navy Pro, Gerrard International, RE-NEW Beauty, Salon System and Salons Direct to help Nail Breast Cancer. Future Dreams raises funds to...

Introducing Artistic’s fastest enhancement system ever - pushing the envelope in professional service again! Artistic patented Gel formula meets Full Coverage Xtensions! Combined with Artistic’s Soak Off Gel lightening-flash curing...

ARTISTIC IS EXPRESSING THE COLOUR OF MUSIC WITH THE NEW HARD ROCK® INSPIRED COLLECTION ALIVE & AMPLIFIED Artistic Nail Design introduces the Alive & Amplified collection in collaboration with Hard...

At Louella Belle we believe in supporting you getting started, or taking your business to the next level, our business support package has been designed to help you invest in...

In celebration of National Vegetarian Week we're here to share our Vegan brands and products with you! We know Vegan products are important to you and your customers. Here are...